If you are sensitive, you may want to leave here now and find someone who will stroke your ego and offer empty promises instead of speaking to you honestly.
If you are curious and decide to stay, I am just asking what any Social Media Expert can offer to me or my business and how it will affect my bottom line.
Simple right?
Well, not really. I haven’t been able to find solid evidence or case studies of how the experts do what they do. I haven’t found the CEO of a company giving a testimonial about how the expert changed their company.
I haven’t found a plumber explaining the virtues of the services of these experts. I have not found any evidence that the puffy “Law of Attraction” BS crap that these experts push, actually changes the lives and business of real people.
I do find Amazon links, fluffy book reviews and which blog theme I should use. Oh Boy, that’s helpful as I’m trying to figure out how to use these tools to feed my family.
During the last couple of weeks, I’ve noticed a little “stirring of the pot” in the circle of friends I hang out with online. You know, all the bloggers who are on the D-List. Seems the D-List had a go at some of the A-Listers this week. Might I say it was well deserved also.
I will not mention any names of the A-Listers in this post, I don’t know that it will serve any useful purpose. You can figure it out on your own.
My plea to the Guru’s of any category. Tell me what you have done for someone else and how you or your methods can help me. Show me what you have done for a business that helped them. Tell me why I should follow you, re-tweet you and subscribe to you.
Don’t tell me how I should follow certain etiquette about trying to make contact with you.
Do you have an actual client list that you could post on your site? I think that would be awesome.
Don’t tell me what you learned about Chinese midget thong washers and how it helped you blog.
Please teach me what I need to know. Speaking as a guest of a marketing company who puts on some sort of summit is cool. I know what that would do to my ego.
I have certainly seen what it has done to your ego. I congratulate you. The problem is that you were a guest speaker of a marketing company. You were simply a tool of a real company trying to get real business. When you leave the auditorium, you are done. It’s the marketing company who signs deals and get paid.
When I look at your About page, you tell me that you work with real companies, yet you never list these companies. I see Summits, Expos and Podcamps.
I want substance. Can I please have some real substance?
Personally, I don’t care what Wordpress Theme you are using. I thought you were big time?
I know how to start a Facebook page and a Twitter account. I pretty much have a handle on all that.
If I’m a Florist and I have payroll to meet and families depend on me, can you tell me how your Amazon Affiliate link to a puffy cloud book will help get customers through my door? I know how it will help you, I’m not stupid.
Certainly you can write about how you personally helped a small business in your local community. I can’t seem to find how you personally affected the lives of people and business for the better on your blog.
As a matter of fact, I don’t see a lot of comments by your readers and yourself considering you claim to have a Gazzilion readers and followers. I have looked for your nuggets of wisdom hidden in your comment section but sadly, you must be too busy speaking at an Expo.
Guess what? I speak to local groups. It’s not big time like you, but I layout specific concrete ways for local business to market, and use Social Media for their business.
I love to make fun of Social Media and the way people use it. It’s what I do. It doesn’t mean I don’t know what I’m doing. It would be a mistake to underestimate us D-Listers.
I promote individuals and their business everyday. I built a platform for these businesses. I actually share my platform and encourage my readers to submit their info to me. More often than not I promote for free and sometimes for money.
I put thousands of readers on people and businesses in my community using the network I have built from the ground up.
I am contacted everyday by people using Twitter, Facebook, email and the telephone. Not once have I ever admonished a single soul for double-tapping me (stupid term). I like it. Triple & Quadriple tap me, I dig it.
Maybe I’m more of a Social Media expert than you are. I guess that’s not for me to decide.
Can you teach me how to rank on the first page of Google in my town for Florist? What’s the best way to use Twitter and Facebook if I’m a florist or a plumber?
I know some D-Listers who can tell me how to effectively use Social Media for my business. I personally make money every week because of a Canadian D-List blogger who does not use Thesis. He uses an ugly free blog. You should see his comment section. He shares more knowledge in his comments than in his posts. I don’t see the A-List experts being very social in their comment section.
If I hire you, do you have the resources to help me get ranked? I think it’s cool to Think Big And Get Rich but Google usually looks for links pointing to my Florist business. Can you teach me or send me some juice from your network?
Maybe I am asking too much. Maybe I’m acting like a black sheep in a lily white conforming herd of sheep.
Maybe next time I am asked for Social Media advice I should just point them to my Thesis theme which contains an Amazon link that sells a book about Chinese midget thong washing bloggers who speak at rah-rah seminars and pass it off to my zombie followers as substance.
2010 BloggerLens.com
Popular Posts