The following is a guest post from Wendy Card, a hyperlocal community website builder in New Bern, NC. Wendy has found local success with a brilliant blend of old media (print) and and new media and has become a media force force in her local community. I invited Wendy to share her story here on Bloggerlens and she graciously accepted. If you are involved in building a local media presence, you will especially enjoy the [...]
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Over time, I have discovered that people better understand when I tell them I build community websites instead of explaining I am a hyperlocal blogger. I usually get that deer in the headlight look when I mention “hyperlocal”. For all of us involved in this type of media, we know exactly what the term means. However, hyperlocal is one of those catch phrases that I’m not so sure will ever catch on with the public [...] Lately, I have made some personal reflections concerning my hyperlocal blogs that have resulted in changes to the way I’m doing business. I have faced some cold hard facts. The first icy cold fact that basically bitch slapped me in the face, is I have finally realized I am not Superman. We all like to think we are, but running a hyperlocal blog or several, is very hard work if you want to do it [...] Traffic is what we all live and breathe by. Today’s hyperlocal blogging tip may actually be just plain common sense more than a helpful tip. However, if you are not an experienced hyperlocal blogger, I think this may help you. Where do you get your news from these days? Most likely you have a wide variety of sources. I’d also bet that most of it is online. In my case, I get 90% of [...] |
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